0 1 98

Management consultancies and PR?

For years I've wondered whether the paths of PR agencies and management consultancies would somehow converge, and I still think it's a...

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unknownx500

0 1 2

50s and older: where the money is

Surely marketers should see this segment as appealing? 

Good work from Karen Strauss and the team at Ketchum. 

Lately, advertisers have been mostly concerned about reaching millennials, leaving behind a significant percentage of the population,...…

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unknownx500

0 1 21

Accountable journalism, news and the future of PR

Head shakes and sighs. 

That's what I get when share my opinion with colleagues in PR that I think news is, has been and will always be at...

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unknownx500

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